Elim Group

Elim Group initially approached me to design a new business card. After a productive discovery meeting, it became clear that the company would benefit from a more comprehensive update, leading to the development of a new logo and brand identity that better reflected the organization’s vision and direction. The refreshed identity was then extended across a full suite of materials, including stationery, a brochure, a new website, and print advertisements. The result was a cohesive visual system that strengthened the company’s brand presence and created consistency across all communications.